Road Safety Organization Tells Teens: You Are Worth It

What’s a life worth? More than anything else, most of us would say. But teenagers in particular don’t always act as if they agree. Too many of them routinely threaten their own lives – and the lives of others – needlessly by drinking and driving. An organization in Louisiana was created to address this problem by challenging the belief that lies behind this carelessness.

“You Are Worth It” was started by Bill Baldridge, who was a passenger in a car driven by a drunk driver back in his teenage years. Two of his friends were killed in a crash that night. Baldridge lost his legs. Now he’s dedicating his time to preventing drunk driving.

The message of the organization, which can be found on its Facebook page, is direct and not the usual one directed at teens:

Your life and future is more valuable than the effort it takes to have a plan and be safe if using alcohol.

Telling kids not to drink is not on the agenda at YAWI. Planning is the point: if you drink, make a plan to get home safely that does not involve driving or riding with a drunk driver. Positive messages, we are finding, work better with teens than stern warnings.

Baldridge, a former police deputy and now a fire services dispatcher, has created youth empowerment programs designed to help teens realize their worth, their abilities, and their potential. The programs help young people pursue careers and achieve independence.

Encouragement and rewards, then, are the tools that You Are Worth It uses to inspire youth to make good decisions. It’s a worthy project. Bill Baldridge has taken the lessons he’s learned from his mistakes and life challenges and is using them to improve the lives of the next generation. That’s true generosity. Louisiana should be thankful for the gift YAWI is giving its youth.